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Salesforce Spiff: Incentivising Sales and Adoption

Frustrated with how your sales teams don't use your CRM? You’re not alone. We see this all the time with our customers at ProQuest Consulting—getting reps to embrace a new CRM or feature can be tough. But what if there was an add-on that actually motivated them by showing how they can earn more, right within the CRM? Let’s dive into Salesforce’s Spiff:

What is Spiff?

With large enterprises often managing thousands of sales reps, it's no surprise that around 90% of top-performing companies use these complex incentive programs to reward their teams and drive sales. But let’s be honest—most reps prefer sticking to their own methods rather than changing the way they work. So, what does it take to change their minds? Showing them how these solutions can actually work for them. And that's where Salesforce Spiff comes in.

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Salesforce acquired Spiff last year, and it’s now integrated into Sales Cloud as of May 2024. It’s an intuitive, user-friendly tool that gives sales reps real-time insights into their commissions and potential earnings, directly within Salesforce. It automates and simplifies the commission process for both sales and finance teams, aligning quotes with business goals and tracking commission trajectories through interactive, real-time dashboards.

But it’s not just the sales teams who benefit. Commission admins get handy tools to visualise plan changes and even an AI-driven assistant that helps refine sales plans and rules, making everyone’s life easier.

Why Spiff is Exciting for Your Business

Spiff makes CRM adoption something your reps want to do, not just a chore to endure. It incentivises engagement with Salesforce because they see the actual benefits—every deal closed, every data entry, and every follow-up takes them one step closer to their financial goals. And the more they use Salesforce, the richer your data becomes, leading to better forecasting, deeper customer insights, and stronger overall performance.

As a Salesforce Consulting Partner in Sydney, we're pumped to see how this addition can change the game for our enterprise customers. Ready to get started with ProQuest and see how this investment can motivate your team to reach new heights?

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